The challenge
Capture an overview of 50 years worth of endeavour, report on new victories and advances and capture the human importance of the BHF through a number of heartwarming stories. This project was carried out in collaboration with NB Studio.
What we did
Tell the story of the year – and the last 50 years – through the five areas of action: research, patient care, information, campaigning and targeting.
What happened next
Less heart disease, one hopes!